ACER announces exciting new rebrand

ACER rebrand

ACER has seen a continued growth across the UK and internationally. For this reason, it has become increasingly important to have a more relevant and less conflicting brand name to ensure the smooth and continual growth of the brand. To this end we are pleased to present the new ‘TRACER’ brand which will take the place of ‘ACER’ name. 

What's included in the tracer range?

The TRACER range will continue to include the same great products that we currently offer but with a number of improvements. Including the Deep Hole Pencil, this has the ability to mark 100mm depth in a 3mm hole. As well as 145mm depth in a 6mm hole. With an inbuilt sharpener for maximum precision, the Deep Hole Pencil is perfect for marking through beams and joists. For use with the Deep Hole Pencil, the range will include replacement leads. This comes with an improved durable holster that’s designed to protect the leads in the construction environment.

Also included in the range is the Deep Hole Construction Marker with a reversible double tip. This allows for marking thin and thick lines on a range of materials. This includes tiles, timber, metal and plastic and copper pipes. Plus, a new introduction to the range, the all-purpose Clog Free Construction Marker. Available in black, blue and red the TRACER Clog-Free Marker has the ability to mark on almost every surface, including dusty and shiny surfaces.

When will tracer be available?

The new TRACER products will be rolling out on trade counters across the UK in the coming months so be sure to grab yours! Don’t forget to use our store locator to check out the TRACER range at your local stockist.

Want to learn more about TRACER? Check out our video below.

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